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2025 STATE OF THE INDUSTRY REPORT
The Year in Cleantech 2025:
Clean Energy Motivators, Priorities, and Roadblocks in Today’s Corporate Culture
1
Rising energy & operating costs
Tightening regulations
Pressure from employees
& customers
Desire to improve brand reputation
Increased
property value
Tax savings & return on investment
2
Top 10 Corporate Sustainability Trends
33%
of organizations benefit from onsite solar or EV chargers
50%
plan to implement renewable energy within 12 months
Financial Benefits
drive cleantech adoption for operations managers
98%
of fleet managers focus on clean energy to stay ahead of regulations
60%
expect to see ROI from cleantech within two years
61%
view senior leadership as key
to ESG strategies
47%
say customers' demands influence ESG strategy
>50%
feel pressured to adopt solar
35%
believe their organization’s sustainability budget exceeds their needs
33%
respondents admit sustainability is not part of their company’s culture
Lack of education about cleantech benefits
Limited internal stakeholder support
Insufficient in-house resources or expertise
Sustainability not part of corporate culture
3
What’s Holding Companies Back?
4
Leadership Matters, but Knowledge Gaps Persist
0%
of companies rely on senior management for ESG strategy
0%
feel leadership lacks knowledge about clean energy
0%
of consumers are willing to pay more for sustainable products
0%
of employees demand sustainable practices
5
Customers and Employees Are Driving Change
6
Does Budget Match Goals?
98%
of respondents say they have a sustainability budget
$2B
is the average reported annual sustainability spend
29%
feel the budget exceeds their goals
7
Next Steps for Achieving Sustainability
Foster internal sustainability education
Build a business case for cleantech
Implement pilot projects to gain stakeholder buy-in
Track and publicize ESG results
Partner with expert cleantech providers
The Path Forward: Align Strategy With Action
To achieve lasting results, companies must combine internal education, leadership, and well-planned cleantech initiatives.
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